Thursday, August 29, 2013
The new scoreboard at North Augusta High School has been highly anticipated in recent weeks. On Friday night, fans were able to see it in action for the first time.
The video board showed highlights and replays throughout the game. It also provided some comedic relief with commercials featuring sponsors that had a North Augusta football twist.
“I think overall it was a success; anytime you have a large project like this, you’re going to have some glitches on night one,” said Brad Silverhus, vice president of the Yellow Jacket Booster Club. “We were fortunate that the only glitch was the audio. We were under the gun a lot because of the weather the past few weeks. Overall, if I were to pick any of the three elements – sound, scoreboard or video – I would have picked sound to have problems with over the others.”
The eight exclusive advertising partners – Greg’s Gas Plus, Master Automotive, the South Carolina National Guard, CommuniGraphics, Blanchard and Calhoun Real Estate, Papa Johns, Chick-fil-A North Augusta and Coca-Cola were the driving factors that made the scoreboard possible. The business level partners include Hap Greenway AllState, Harrison Electrical Construction, TrueNorth Church, J.M. Jones Construction, Parks Pharmacy, SMS Sportsworld, Drs. Owings and Owings Sam Dentistry and WJBF News Channel 6.
“All of our exclusive partners have commercials,” Silverhus said.
Eventually the hope for the video board is to have an audio/visual class for students and business marketing courses for the FBLA club.
“That’s the plan for the future; we’re trying to build a model to make it happen,” Silverhus said.
On Friday night, the main problems stemmed from the audio. There were times where sound was not meant to be on and others where it should have been. Silverhus stated that it was a “minor technical difficulty” that should be fixed by the next home game against Grovetown on Sept. 13.
Silverhus also noted that his brother, Jeff, also was equally responsible for helping to make the scoreboard reality.
In addition to the scoreboard, there also were commemorative cups available at concession stands. The cups cost $2 a piece and there will be a special cup for the matchup against Strom Thurmond on Sept. 27.
“We’re going to have a rivalry renewed type cup for that game,” Silverhus said. “We’re hoping the visiting side will enjoy it and our patrons will, as well. We’re on the first step of improving the overall fan experience. We were busting at the seems on Friday night and that’s a good problem to have, but we’re trying to make it an experience to go to North Augusta games.”